4.11 Further Resources
Business Model Canvas: Alexander Osterwalder’s talk on YouTube ("How to create a business model in 10 minutes") gives a quick visual intro.
Revenue & Pricing: Check out Investopedia’s articles on “Revenue Models” and “Pricing Strategies” for examples.
Customer Metrics: Search for videos on “CLV vs CAC for startups” – there are tutorials illustrating those concepts with examples.
Startup Financing: The website of the U.S. Small Business Administration (sba.gov) has guides on loans and funding options.
For case studies, look for startup post-mortems on YouTube (e.g., “Why this startup failed – Cash flow lesson”) or blogs like Forbes/CNBC TV interviews with entrepreneurs. These real stories can make the concepts above more concrete.
Below are some relevant youtube links.
The Business Model Canvas - 9 Steps to Creating a Successful Business Model - Startup Tips (9:43)
Business Model Canvas - A Guide for Beginners (05:39)
Ep 2 - Visualizing Your Business Model (3:39)
Startup Funding Explained: Series A vs Seed - Startups 101 (14:47)
How to Raise Startup Funding: EVERYTHING You Need to Know (11:48)
Understanding LTV:CAC Ratio (6:16)
The Mamaearth Story- The Journey To Building A Consumer First Brand | Unicorn Startup Street (25:23)
How Startup Fundraising Works | Startup School (28:13)